Five products, one signage platform.
Wilyer comes in five forms: cloud, on-premise, USB, the Willbox media player and white-label. Choose by three things: where your data must live, whether your screens have internet, and who will run the network.
Pay-as-you-go · multi-tenant
Cloud Digital Signage
The flagship cloud CMS. Manage every screen from a browser, anywhere.
Self-hosted · one-time licence
On-Premise Digital Signage
Run the CMS on your own server, inside your network. One-time licence.
Offline · plug-and-play
USB-Based Signage
Load content on a USB drive and plug it into a compatible Android display. No internet, no subscription, no server.
Pre-paired hardware
Willbox Media Player
Wilyer's plug-and-play signage box. Ships pre-paired to your account; first frame in under two minutes.
Resell as your brand
White-Label CMS
Your logo, domain and interface on Wilyer's cloud CMS. Sell signage under your own brand.
Which Wilyer Product Fits Your Screens?
| Product | Where it runs | Internet needed | How you pay | Best for |
|---|---|---|---|---|
| Cloud | Wilyer's cloud, managed from any browser | To update content; screens keep playing downloaded content offline | Per screen, monthly or yearly (₹1,200 a month or ₹12,000 a year, plus GST) | Chains, multi-location businesses and DOOH networks |
| On-premise | Your own server on your local network | Only your local network | One-time lifetime licence; implementation costs may apply | Banks, government offices, hospitals and plants with strict security rules |
| USB | On the screen itself, from a USB drive | No | One-time | Single screens, remote sites and trade shows |
| Willbox media player | A palm-sized box on any HDMI screen | For cloud updates | One-time hardware purchase | Screens with no smart platform, and fleets that should behave the same |
| White-label | Wilyer's cloud under your brand and domain | Yes | Partner model | AV companies, TV makers and resellers |
How Do You Choose Between Them?
- Must your data stay inside your network? Choose on-premise. It is self-hosted on your local network, with a one-time licence instead of a subscription.
- Do your screens have reliable internet? If yes, cloud gives you remote control of every screen. If not, cloud screens keep playing downloaded content, and USB needs no internet at all.
- Do your TVs have a smart platform? If they do not, add the Willbox media player. It ships pre-paired to your account, and the first frame plays in under two minutes.
- Do you want to sell signage under your own name? That is white-label: your logo, your domain, your pricing, with Wilyer running the platform in the background.
What Do the Products Have in Common?
The same Wilyer player runs on every supported device: Android, Windows, Samsung Tizen, LG webOS, Fire TV, Chromecast, Raspberry Pi and Willbox. The cloud edition adds a drag-and-drop layout builder, scheduling, live widgets such as weather and news, remote screenshots, proof-of-play reports and role-based team access with maker and checker approval. Content you push is stored on the player, so a dropped connection does not blank the screen.
Where Are These Products Running Today?
- Cloud: Hindware runs 700+ screens across its stores from the cloud CMS, and Taco Bell Malaysia manages 200+ menu board screens across 50+ stores.
- On-premise: NTPC runs internal communication on a self-hosted server, set up in two weeks with a two-day installation. L&T broadcasts IPTV to 75 screens across hospitals.
- Media players: Hindware added 250+ Wilyer boxes to turn its non-smart TVs into signage screens.
See all case studies.
Frequently Asked Questions
What Is the Difference Between Cloud and On-Premise Digital Signage?
Cloud signage runs on Wilyer's servers and you manage screens from any browser, paying per screen each month or year. On-premise runs on your own server inside your network, with a one-time licence, so content and data never leave your premises.
Does Wilyer Work Without Internet?
Yes. Cloud screens keep playing content already downloaded to the player when the connection drops. On-premise needs only your local network, and the USB product needs no internet at all.
Do I Need a Media Player?
Only if your screen has no smart platform Wilyer supports. Android TVs, Fire TV, Samsung Tizen and LG webOS displays run the Wilyer app directly; other screens can use the Willbox media player on HDMI.
Can I Sell Wilyer Under My Own Brand?
Yes, through the white-label programme. You get the CMS with your logo, domain and interface, set your own prices and keep your customers, while Wilyer runs the platform.
Not sure which fits?
Try it free on 15 screens for 14 days with every Pro feature, or book a demo and we will suggest the right product and hardware.



