NoviSign vs OptiSigns
OptiSigns starts at $10 per screen a month and NoviSign at $16, or $14 billed yearly. Neither shows prices in rupees. Here is what each one's own site says about price, trials, offline playback and on-premise, next to Wilyer.

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Price and basics
What each one costs and where it runs
Taken from each company's own website, as a visitor in India sees it. Where a site does not say, the cell says "Not stated".
| NoviSign | OptiSigns | Wilyer | |
|---|---|---|---|
| Price | $14 per screen a month billed yearly, or $16 billed monthly (Business plan). US dollars only. Tax not stated. | $10 per screen a month, or $9 billed yearly (Standard plan). Shown in USD, EUR, GBP, CAD or AUD, not rupees. Tax not stated. | ₹1,200 per screen a month or ₹12,000 a year, plus GST (Pro plan). Outside India: $15 a month or $145 a year. |
| Billing basis | Per screen, monthly or yearly | Per screen, monthly or yearly. Enterprise needs at least 25 screens. | Per screen, monthly or yearly |
| Free trial / free plan | 30-day free trial. No free plan shown. | Free trial, length not stated. Free plan for up to 3 screens, with the OptiSigns logo on screen. | Free trial: 15 screens for 14 days, all Pro features, no card. No free plan. |
| Offline playback | Yes, the player caches content for offline playback | Yes | Yes |
| On-premise | Private server installation listed as an option | Yes, on the Enterprise plan (on-premise or private cloud) | Yes, on the Enterprise plan |
| Players supported | Windows, Android, ChromeOS, Samsung Tizen, LG webOS, Amazon Signage Stick, BrightSign | Windows, macOS, Linux, Android, iOS, ChromeOS, Raspberry Pi, BrightSign, Amazon Signage, LG webOS Signage, Samsung SSSP, Samsung smart TVs | Android, Windows, Samsung Tizen, LG webOS, ChromeOS, Fire TV Stick, Amazon Signage Stick, BrightSign, Linux, Raspberry Pi |
See all Wilyer plans, or start the free trial: 15 screens for 14 days, every Pro feature, no card.
Sources
Verdict
Which should you choose?
Pick NoviSign if…
Touch screens are the point. NoviSign's plans include touch-screen interactivity with wayfinding and digital menus, Canva integration, and SSO with SAML on Premium. Business is $16 per screen a month, or $14 billed yearly, with a 30-day trial.
Pick OptiSigns if…
You want to start free and add apps. OptiSigns has a free plan for up to 3 screens, lists 100+ apps and integrations, and adds an on-premise or private cloud option on Enterprise, which needs at least 25 screens. Standard is $10 per screen a month, or $9 billed yearly.
Pick Wilyer if…
You want to see and control every screen from one dashboard, and pay in rupees. Wilyer shows a live screenshot and the online or offline status of each screen, sends remote commands such as restart app and clear cache, and runs on your own server on the Enterprise plan. Pro is ₹1,200 per screen a month plus GST.
The capability table further down, from our September 2026 research, shows where NoviSign and OptiSigns are ahead of Wilyer as well as where Wilyer leads.
Strengths
Where each platform wins
These are real products built for different jobs. Here is where each one leads: match it against the job you need done.
NoviSign strengths
- Touch-screen interactivity, including wayfinding and digital menus
- Canva integration and 500+ customizable templates
- SSO and SAML on the Premium plan, plus an open API
- SOC 2 Type II certified
OptiSigns strengths
- A free plan for up to 3 screens
- 100+ apps and integrations
- An interactive kiosk designer
- On-premise or private cloud on the Enterprise plan
Wilyer strengths
- Cloud, or your own server on the Enterprise plan
- Live screenshots and online or offline status for every screen
- Remote commands such as restart app and clear cache
- Kiosk mode, settings lock, brightness and screen on/off schedules
- Offline playback of saved content
- Free trial on 15 screens for 14 days, every Pro feature, no card
Feature by feature
Where the platforms differ
115 of the 167 capabilities we checked are not supported by every platform on this page; those are the rows below. The remaining 52 are supported by all of them and are listed together at the end.
- NoviSign
- OptiSigns
- Wilyer
View the numbers as a table
| Area | NoviSign | OptiSigns | Wilyer |
|---|---|---|---|
| Deployment & Hosting | 50% | 43% | 79% |
| Security & Compliance | 33% | 75% | 25% |
| Content Types & Media Files | 79% | 96% | 46% |
| Built-in Live Widgets | 79% | 88% | 79% |
| Third-Party App Integrations | 55% | 82% | 14% |
| Layout & Design Tools | 80% | 85% | 65% |
| Playlists & Content Control | 61% | 94% | 44% |
| Scheduling & Timing | 72% | 78% | 67% |
| Content Publishing & Delivery | 64% | 86% | 86% |
| Remote Device Management | 50% | 77% | 100% |
| Remote Settings & Controls | 14% | 50% | 71% |
| MDM & Device Security | 56% | 69% | 75% |
| Network Monitoring & Alerts | 42% | 67% | 100% |
| Hardware & Player Platforms | 67% | 90% | 67% |
| User Management & Access Control | 50% | 88% | 50% |
| Analytics & Reporting | 36% | 64% | 57% |
| Advertising & Programmatic DOOH | 70% | 60% | 40% |
| Live Broadcasting | 38% | 50% | 100% |
| Interactive & Kiosk | 70% | 70% | 0% |
| API & Developer Tools | 42% | 58% | 0% |
| Capability | NoviSign | OptiSigns | Wilyer |
|---|---|---|---|
| On-Premise / Self-Hosted Server | Partial | Partial | Yes |
| Multi-City VPN Connectivity (On-Prem) | Unknown | No | Yes |
| White Label / Custom Domain | Partial | Partial | Partial |
| Data Residency / Region Choice | Unknown | Unknown | No |
| Scalable Infrastructure (RAM / Storage) | Partial | No | Yes |
| AES-256 Encrypted Data Transport | Unknown | Yes | Unknown |
| Passkeys / Passwordless Login | No | No | No |
| SSO / SAML Federated Auth | Partial | Yes | No |
| SCIM Auto User Provisioning | No | Partial | No |
| Security / Compliance Documentation | Partial | Yes | Partial |
| Animated GIF | Yes | Yes | No |
| Video Server-Side Transcoding | Unknown | Partial | No |
| Audio / Background Music | Yes | Yes | No |
| PowerPoint / Word / Excel | Partial | Yes | No |
| Web Screenshot (static capture) | Partial | Yes | No |
| Custom HTML / JavaScript WebApp | Yes | Yes | Partial |
| Canva Direct Integration | Partial | Yes | No |
| AQI: Air Quality Index Widget | Unknown | Partial | Yes |
| RTMP Live Stream Widget | Partial | Partial | Yes |
| RTSP Live Stream Widget | Partial | Partial | Yes |
| HLS Live Stream Widget | Partial | Yes | Yes |
| Power BI Embedded Dashboard | Yes | Yes | Partial |
| Countdown / Event Timer Widget | Yes | Yes | No |
| Stocks / Currency / Financial Data | Yes | Yes | No |
| Google Calendar | Yes | Yes | No |
| Microsoft Outlook / Exchange Calendar | Partial | Yes | No |
| Microsoft Teams (streaming / channel) | Unknown | Yes | No |
| Slack Messages on Screen | Unknown | Yes | No |
| Grafana Dashboard | Partial | Yes | Partial |
| Google Sheets / Docs Integration | Yes | Yes | No |
| Instagram / Facebook Posts | Yes | Yes | No |
| Staffbase / Employee Comms | Unknown | Unknown | No |
| Wayfinding / Navigation App | Yes | Yes | No |
| HIS: Hospital Info System Integration | Unknown | Unknown | Yes |
| External Database / Real-Time Data Binding NEW | Yes | Yes | No |
| Outdoor LED Wall Pixel Mapping | Unknown | Partial | Yes |
| Built-in Design Editor (Canvas/Template) | Yes | Yes | Partial |
| Template Gallery / Pre-built Library | Yes | Yes | No |
| CSS Zone Customization | Partial | Partial | No |
| QR Code Generation in Content | Yes | Yes | No |
| Video Wall / Multi-Display Layout | Partial | Partial | Yes |
| Playlist Randomization / Shuffle | Partial | Yes | No |
| Content Expiry / Availability Dates | Yes | Yes | No |
| Find & Replace Media Across Playlists | Unknown | Partial | No |
| Dynamic / Tag-Based Playlist | Partial | Yes | No |
| Playlist History / Deployment Logs | Partial | Yes | Yes |
| Nested / Sub-Playlists | Unknown | Yes | No |
| Brightness Scheduling by Time Slot | Unknown | Unknown | Yes |
| NTP Content Synchronization | Unknown | Partial | Yes |
| Emergency Override / Priority Cast | Yes | Yes | No |
| Everlasting / Permanent Time Slots | Yes | Yes | No |
| Rule-Based Conditional Playback | Partial | Partial | No |
| Overwrite OR Append Mode | Unknown | Partial | Yes |
| Content Delivery Acknowledgement | Partial | Yes | Yes |
| Content Approval Workflow | Unknown | Partial | No |
| Clear Device Cache | Unknown | Yes | Yes |
| Hardware Diagnostics (RAM / Storage) | Partial | Yes | Yes |
| IP Address & MAC Address View | Partial | Yes | Yes |
| WiFi Signal Strength Monitoring | Unknown | Partial | Yes |
| Content Download Progress Monitoring | Unknown | Unknown | Yes |
| HDMI Screen Capture Input | Unknown | Unknown | Yes |
| Live Playlist Data View from Screen | Unknown | Partial | Yes |
| Licence Transfer / Reassign | Partial | Yes | Yes |
| Remote Volume Control | Partial | Yes | Yes |
| Remote Screen Rotation | Partial | Yes | Yes |
| Remote Brightness Control | Unknown | Partial | Yes |
| Keep-On-Top Mode (prevent app switch) | Unknown | Unknown | Yes |
| Tablet Mode Configuration | Unknown | Partial | Yes |
| HDMI-CEC Display On/Off | Unknown | Partial | No |
| Serial Port / External Device Commands | Unknown | Unknown | No |
| Restricted Mode (block changes) | Partial | Yes | Yes |
| OTA Silent Background App Updates | Partial | Yes | Yes |
| Mass OTA Admin Bundle Delivery | Partial | Partial | Yes |
| Display / Panel Firmware OTA Update NEW | Unknown | Unknown | No |
| Device Deletion Lock / Protection | Unknown | Unknown | No |
| Hourly Uptime History (15 Days) | Unknown | Unknown | Yes |
| 30-Day Uptime History | Unknown | Partial | Yes |
| Bulk Uptime Export (CSV / PDF) | Unknown | Partial | Yes |
| Email Health Reports (Configurable) | Partial | Yes | Yes |
| Linux | Yes | Partial | Yes |
| Raspberry Pi | Partial | Yes | Yes |
| macOS | Unknown | Yes | No |
| iOS / iPadOS | Unknown | Yes | No |
| Web Browser / PWA Player | Unknown | Partial | No |
| Meeting Room Players (Teams/Zoom/Meet) | Unknown | Partial | No |
| Proprietary Hardware Box | Partial | Yes | No |
| Nested Group Hierarchy | Partial | Yes | Yes |
| SSO / SAML Federated Auth | Partial | Yes | No |
| SCIM Auto User Provisioning | No | Partial | No |
| Content Approval Workflow | Unknown | Partial | No |
| Account Ownership Transfer | Unknown | Yes | No |
| Audit Logs: User Action History | Partial | Yes | Yes |
| Hardware Logs (IP / MAC / Motherboard) | Unknown | Partial | Yes |
| Content Delivery Confirmation Logs | Partial | Yes | Yes |
| Device Health / CPU / Memory Analytics | Partial | Yes | No |
| Screen Score / Content Quality Rating | Unknown | Unknown | No |
| Amazon Kinesis Firehose Export | Unknown | Unknown | No |
| Programmatic DOOH Integration | Partial | Partial | Yes |
| VAST Tag Ad Server Support | Partial | Partial | No |
| Advertising Playlist / Campaign Mgmt | Yes | Partial | No |
| Ad Impression Targeting | Partial | Partial | No |
| Live Camera Feed Broadcast | Partial | Partial | Yes |
| Desktop Screen Capture & Broadcast | Unknown | Partial | Yes |
| Delivery over Private / VPN Network | Unknown | Unknown | Yes |
| Touch / Swipe Kiosk Interactivity | Yes | Yes | No |
| Interactive Navigation App | Yes | Yes | No |
| Sensor / IoT Trigger Playback | Partial | Partial | No |
| Audience Polls / Quizzes / Gamification NEW | Yes | Partial | No |
| Embeddable Channel / Playlist (iframe) | Unknown | Partial | No |
| REST API | Yes | Yes | No |
| GraphQL API | No | No | No |
| Webhooks | Partial | Yes | No |
| JavaScript / Web SDK | Partial | Partial | No |
| MCP (AI Agent) Integration | Unknown | Unknown | No |
| Mobile Admin App | Partial | Yes | No |
- Yes supported
- Partial add-on, tier-gated or limited
- No not available
- Unknown not publicly documented
Supported by all
These 52 capabilities are covered by every platform on this page, so they will not help you choose.
- Cloud Hosting
- Multi-Tenant / Reseller Architecture
- HTTPS / TLS Transport
- Images: PNG / JPEG / WebP
- Video: MP4 / WebM
- PDF Rendering / Display
- Google Slides Widget
- Website / URL Embed
- Clock / Time & Date Widget
- Weather Widget
- Scrolling Text / Ticker Widget
- RSS Feed Widget
- YouTube Video Widget
- Drag-and-Drop Layout Builder
- Multi-Zone Screen Layouts
- Portrait & Landscape Orientation
- Custom / Non-Standard Resolutions
- Playlist Management (create / edit / loop)
- Manual Content Sequencing
- Playlist Preview (before publish)
- Time-of-Day Scheduling
- Day-of-Week / Date-Range Rules
- Zone-Level Independent Schedule
- Screen On / Off Scheduling
- Direct Media File Publishing
- Filter-Based Target (area / tag / name)
- Bulk Publish (100+ screens)
- Offline Content Caching
- Live Screenshot Capture
- Restart Signage Application
- Reboot / Restart Device OS
- Bulk Screen Actions (100+)
- Screen Profiling (location / tag)
- Kiosk / Single-Purpose App Lock
- Android Fast Boot / Auto-Start Player
- Scheduled App / OS Restart
- Online / Offline Status Dashboard
- Offline Device Alert / Notification
- Android
- Windows
- LG webOS (SoC)
- Samsung Tizen (SoC)
- Amazon FireStick / Fire OS
- ChromeOS / ChromeCast
- BrightSign
- Auto-Start at Boot / 24×7 Loop
- Multi-Level User Roles
- Group-wise Content Scoping
- Team Member Assignment per Group
- Proof of Play Report (Excel / CSV)
- Proof of Play for Advertisers
- Delivery over Public Network
Want to See It “Live”?
Book a free demo with our signage specialists and see Wilyer in real-time use cases.
Success Stories with Global Clients
Real digital signage deployments, running today.

“Real-time menu updates and customizable designs improved brand consistency and restaurant operations.”
Taco Bell Malaysia
200+ screens across 50+ stores

“Live broadcasts, player statistics, and integrated advertising elevated the spectator experience across 16 bays.”
Six2O Cricket
Live sports entertainment

“More than 50 robotic screens turned airports and malls into dynamic, centrally managed advertising spaces.”
7amdaan.io
Interactive DOOH network, Bahrain
FAQ
NoviSign vs OptiSigns: common questions
Straight answers on features, migration and what changes when you switch. Still curious? Book a demo and we’ll walk through your signage setup with you.
Effortless Digital Signage with Wilyer
Wilyer puts powerful digital signage in your hands: no IT headaches, just fast setup, live monitoring and full flexibility.
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